26 March 2009 2 Comments

Can PPC Bully Revive My Dead Campaigns? – Part 2

It’s been almost two weeks since my last post about PPC Bully and I think it’s about time for an update. If you remember, I said I that I was going to monitor some keywords from some failed campaigns I tested last year. So I finally found some keywords and ads that are profitable according to PPC Bully and decided to give one of the campaigns another shot.

As you can see from the image below, PPC Bully flags all the profitable keyword/ad combinations with a dollar sign. In this screen shot I filtered all the ads that had been running at least 80% of the time and for the past 13 days. I ended up with over 170 keyword ads to use as the basis for my next campaign.

ppc-bully-lg

Using this information I put together a new campaign in Yahoo! Search and let it run for a day and here are the results:

1,454

24

1.65%

$9.37

$29.62

$20.25

216%

As you can see this was a good start, especially since I wasn’t able to turn the campaign profitable last time. I’m going to let this keep running and we’ll see how it’s doing in a week. So far I am pretty happy with my testing and hopefully I will be able to have similar results with the other keyword projects I have running in PPC Bully.

Related posts:

  1. Can PPC Bully Revive My Dead Campaigns?
  2. Can PPC Bully Revive My Dead Campaigns? – Part 3
  3. PPC to CPA Experiment
  4. 159% ROI with Google Conversion Optimizer
  5. EPC – What Is It and What It Means to You

2 Responses to “Can PPC Bully Revive My Dead Campaigns? – Part 2”

  1. profwebs 26 March 2009 at 9:48 pm #

    Wow, nice, I’ve been thinking about trying PPC Bully out and might have to do so this month and get rid of Ispionage. Ispy is pretty nice, but it looks like PPC Bully gives you more for the money.

    Nice theme by the way ;) , but you need to enter your feedburner info into the flashnews options. I tried to sub by email and couldn’t.

  2. Jason 27 March 2009 at 7:45 am #

    Thanks Brian! I like your theme too :) I appreciate the theme tip and I will update the Feedburner settings too.


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